Episode 33

CREATING A PERSONAL BRAND: HOW TO CRAFT AND COMMUNICATE IT

Featuring Monique de Maio

In this episode, I delve into the concept of personal brand. I explain that personal brand is about who I am for myself and for others, and it is defined by the attributes and adjectives that people use to describe me. I emphasize the importance of creating a personal brand that aligns with my values and how I want to show up in the world. I also discuss the use of assessments, such as the WHY assessment, to understand my personal brand and how I can navigate interactions with others who have different personal brands. I encourage listeners to assess and adjust their personal brand as needed and to describe themselves beyond their profession.

       Key takeaways from the episode: 

  • Personal brand is about who you are for yourself and for others.
  • Create a personal brand that aligns with your values and how you want to show up in the world.
  • Use assessments, such as the WHY assessment, to understand your personal brand.
  • Navigate interactions with others who have different personal brands by understanding their motivations and preferences.
  • Assess and adjust your personal brand as needed and describe yourself beyond your profession.

 

Creating a Personal Brand: How to craft and communicate your unique identity

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Imagine taking a journey whose destination is confidence—being able to say with certainty that your life serves you, rather than the other way around. Listening to these podcasts can offer you affirmation, inspiration, practical advice, tips, hacks, and a sense of community with like-minded individuals. Join us on this journey!

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