Something happened this week that made one thing very clear.
The way buyers research and choose vendors has already changed.
And most companies have not caught up.
LinkedIn recently published new research, drawing on data from Semrush and Profound, showing that LinkedIn is now the #1 most-cited domain for professional queries across major AI search engines.
That means when your buyers use tools like ChatGPT, Perplexity, or Google AI Overviews to research solutions and build shortlists, the content being surfaced is coming from LinkedIn.
Not your website.
Not your brochures.
LinkedIn.
In this solo episode of Possibilities, Monique breaks down what this shift actually means, why it validates a strategy she has been pushing for years, and what B2B leaders need to do right now to stay visible in a buying journey that is already happening without them.
This episode covers:
→ Why LinkedIn is now the primary source cited by AI search engines
→ What buyers are doing before they ever contact you
→ The biggest objections leaders still have, and why they no longer hold up
→ How thought leadership impacts credibility, referrals, and valuation
→ What AI actually rewards when it comes to content
→ Three actions to take immediately
Don’t be generic.
Stand for something.
Own it.
If your business is playing on LinkedIn but your brand and sales are stagnant, this is where to start.
ABOUT MONIQUE
Author. Speaker. Strategic Navigator.
Monique de Maio helps women leaders and organizations move from chaos to clarity, in business and in life.
Founder of OnDemandCMO and an active CMO, Monique brings more than 30 years of marketing and leadership experience across global brands, Wall Street, nonprofit, and publishing. Her work sits at the intersection of strategy and humanity, cutting through noise, simplifying the complex, and delivering solutions that actually work.
As host of the Possibilities with Monique de Maio podcast, Monique explores the real conversations behind growth, reinvention, and decision-making. Through her Strategic Navigator work, she applies the same rigor used in business strategy to help women think clearly about their careers, wellness, and life design, without burning everything down.
Follow Monique for More Possibilities:
Instagram: https://www.instagram.com/moniquedemaio
LinkedIn: https://www.linkedin.com/in/moniquedemaio
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Book Monique as a speaker for your next event: https://www.moniquedemaio.com/contact
Grab her award-winning, bestselling book The 7 Secrets to Creating a Life You Love: A Practical Guide for Women in Leadership:
https://www.amazon.com/Secrets-Creating-Life-You-Love/dp/B0CLHV526G
Referenced Research:
LinkedIn Marketing Blog, “How to Leverage LinkedIn for AI Visibility in 2026” by Davang Shah
Imagine taking a journey whose destination is confidence—being able to say with certainty that your life serves you, rather than the other way around. Listening to these podcasts can offer you affirmation, inspiration, practical advice, tips, hacks, and a sense of community with like-minded individuals. Join us on this journey!
Whether you are navigating a career pivot, refining your leadership identity, or repositioning your business, clarity comes first.
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This is not about doing more.
It is about choosing intentionally.
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